Introducing, Lui:
The Confused, Yet Highly Relatable, Shopper.
Read more about Glui's Click Quest below.
Meet Lui—the internet’s most well-intentioned (but often misdirected) digital shopper.
He clicks on ads with purpose, excitement, and the dream of seamless shopping… only to find himself lost in a maze of broken links, irrelevant pages, and frustrating redirects. Time and time again, he’s left stranded, discouraged, and empty-handed.
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With Glui, brands win. With Glui, customers win.
And, most importantly, with Glui, Lui finally gets what he clicked for.
Lui goes to the Bahamas.
[Enter stage left: Lui.]
All he wanted was that new purple speedo he saw for his summer trip to the Bahamas with the missus... He found it online, clicked the ad, and was ready to buy… but instead of landing on the product page, he was redirected somewhere else.
A broken link? A confusing homepage? A random category page? Who knows!
Frustration set in.
Interest faded.
Sale lost.
If only that ad had given him exactly what he wanted—the product. No distractions, no detours, just #clicksthatstick.
Maybe Lui will finally get the speedo after all...
Maybe next time, your customers will too.
Lui books a rental car.
[Enter stage left: Lui.]
He made it to the Bahamas. The sun was shining, the breeze was perfect, and the missus was ready to hit the beach.
Then it hit him.
He forgot to book the rental car.
Panic set in.
Sweat formed.
Disaster loomed.
Like a gift from the digital gods—a miracle ad appeared. A rental car offer. Right there. On the Bahamas travel site. One click, booked, done.
Crisis averted. Relationship saved. Marriage intact. Connect your customers to exactly what they need—at the moment they need it.
Lui got the ride... Your customers will too.
Lui saves his plants.
[Enter stage left: Lui.]
The Bahamas. Sun shining. Waves crashing. The missus sipping a piña colada. Pure bliss.
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As Lui scrolled his phone, researching the Garden of the Groves on Grand Bahama to book tickets, a thought itched at him.
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Something was… missing.
Something from back home.
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Pet? Safe.
House? Locked.
Plants? Wait… the plants!​
His poor fiddle leaf fig, his prized possession, was on the verge of a drought-induced tragedy.​ And then, right there—on the same page where he was booking his tickets—an ad appeared.
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“Smart Self-Watering Planters—On Sale Now.”
One click, purchased, scheduled for delivery.
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Crisis averted.
Plants saved.
Vacation uninterrupted.
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With Glui, brands connect customers to exactly what they need—in the moment they need it.
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Lui saved his plants. Your customers will too.
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