Austin Chrislock3 minBeyond Impressions: A Strategic Approach to Transactable MediaThe conversation is shifting towards transactable media, omni-channel experiences and analytics, and managed media solutions
Jason Diaz2 minSupercharge Automotive Test Drive Campaigns with Value ExchangeTest drive sign-up ad campaigns are a powerful tool for automotive brands to engage potential customers and drive conversions
Austin Chrislock3 minThe Shift to Zero Party Data: What Every Marketer Needs to KnowThe shift to zero-party data is essential in a world where data privacy and customer trust have never been more critical.
Jason Diaz4 minMaximizing Lead Generation: Smart Value Exchange StrategiesEffective lead generation demands more than just a catchy headline—it requires a well-executed value exchange.