Glui Helps Atkinsons Boost Coupon Redemptions
In the competitive retail landscape, engaging potential customers and driving in-store traffic is crucial. Atkinsons, a renowned retailer, faced a challenge: increasing coupon redemptions to boost sales. Enter Glui, the innovative advertising and landing page design tool designed for agencies and brands. ​
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​About Atkinsons
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Founded in 1820, Atkinsons is a distinguished retail brand known for its commitment to quality and customer satisfaction. Over the years, Atkinsons has expanded its product offerings to include a wide range of goods, from gourmet foods to luxury homeware. With a rich history and a reputation for excellence, Atkinsons continues to be a trusted name in retail, offering unique and high-quality products to its loyal customer base.
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The Challenge
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Atkinsons needed a solution to enhance their promotional efforts and maximize the effectiveness of their coupon campaigns. Traditional advertising methods were not delivering the desired results, and Atkinsons needed a modern, data-driven approach to reach and engage potential customers.
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The Glui Solution
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Glui provided Atkinsons with a comprehensive suite of tools to create compelling, interactive ads and landing pages. Here's how Glui made a difference:
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Interactive Ads: Glui's platform allowed Atkinsons to design visually appealing, interactive ads that captured attention. These ads included embedded forms and engaging content that encouraged users to claim their coupons.
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Customizable Landing Pages: Glui's easy-to-use landing page builder enabled Atkinsons to create customized pages that aligned with their brand identity. These pages provided detailed information about the coupons and seamlessly integrated with the coupon claim forms.
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Data Integration and Analytics: By integrating with Atkinsons' CRM system, Glui ensured that all captured data was automatically transferred and tracked. This integration provided valuable insights into customer behavior and campaign performance.
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A/B Testing: Glui's platform supported A/B testing, allowing Atkinsons to experiment with different ad formats, messages, and landing page designs. This data-driven approach helped identify the most effective strategies for driving coupon redemptions.

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